Are your Facebook Ads not converting as well as you’d hoped? You’re not alone! The overall Facebook ads average conversion rate is 9.21%.
That’s more than 9 out of 10…
With 97% of potential customers exiting a website before reaching the shopping cart, understanding pre-cart abandonment is essential.
These visitors represent a huge opportunity – and a huge missed opportunity!…
As we head into the new year, marketers are racing to the finish line and getting their plans set for 2024.
To inspire your teams and help kick things off…
According to the IBM Global AI Adoption Index, around 35% of businesses are already diving headfirst into the world of artificial intelligence, making it a crucial part of their day-to-day…
Loyalty. It’s something all brands dream of. It’s the goal and it’s often the key to success.
Don’t believe me? Check out this chart from Yotpo based on their study…
For most of us, heading into a new year means taking a look back. While somewhat counterintuitive, looking back often allows us to move forward.
So, as we kick off…
2024 has already been a big year of change for ecommerce marketers. Major email providers like Google and Yahoo! have increased anti-spam provisions, browsers are killing third-party cookies, and every…
It’s the year of the cookie and while we’ve had plenty of time to prepare for what we are calling the “end of the cookie era”, it feels like marketers…