The desire to send WhatsApp marketing messages in bulk has been strong across the business world for years. WhatsApp, the SMS-based service, is by far the most used messaging app…
As we approach the new year, the realization that December is upon us is nothing short of astonishing. Amidst the hustle and bustle of holiday campaigns that have likely consumed…
Identity resolution has long been key to understanding the customer journey, traditionally enabling enterprise businesses to consolidate the many, many data points they have into a cohesive customer profile.
However,…