For most of us, heading into a new year means taking a look back. While somewhat counterintuitive, looking back often allows us to move forward.
So, as we kick off a new year, I thought I’d take a look back and share with you the origins of Customers.ai. I’ll tell you how we got here,…
If you are in the marketing or sales space, you’ve heard the term ABM (Account-Based Marketing). In fact, you’ve probably heard it over, and over, and over.
ABM has been the hot buzzword over the past 5 years, with everyone from CEOs to sales teams to digital marketers hopping on the ABM bandwagon.
However, like…
New year, new ad problems. #amiright
As we dive into 2024, it’s no secret that the advertising landscape is evolving faster than a viral TikTok dance. The golden days of easy clicks and cookie-cutter strategies are gone thanks to continuous changes by ad platforms like Google and Meta.
Unfortunately, this evolution is leading to new…
We study differentially private stochastic convex optimization (DP-SCO) under user-level privacy, where each user may hold multiple data items. Existing work for user-level DP-SCO either requires super-polynomial runtime or requires a number of users that grows polynomially with the dimensionality of the problem. We develop new algorithms for user-level DP-SCO that obtain optimal rates,…
Microbial sequence databases contain a wealth of information about enzymes and other molecules that could be adapted for biotechnology. But these databases have grown so large in recent years that they’ve become difficult to search efficiently for enzymes of interest.
Now, scientists at the McGovern Institute for Brain Research at MIT, the Broad Institute of…
The life of a B2B marketer is never dull, especially when it comes to outbound lead generation.
This year alone we’ve witnessed significant shifts that require strategic adaptability. Take, for instance, the ripple effects of iOS 17 privacy changes and the upcoming Google Chrome Cookie Deprecation, both casting a profound impact on tracking and data…
Tracking biosignals is crucial for monitoring wellness and preempting the development of severe medical conditions. Today, wearable devices can conveniently record various biosignals, creating the opportunity to monitor health status without disruption to one's daily routine. Despite the widespread use of wearable devices and existing digital biomarkers, the absence of curated data with annotated medical…
To teach an AI agent a new task, like how to open a kitchen cabinet, researchers often use reinforcement learning — a trial-and-error process where the agent is rewarded for taking actions that get it closer to the goal.
In many instances, a human expert must carefully design a reward function, which is an incentive…
